Agenda

GSMCON2018 Agenda

*Please note: This schedule is subject to change. All sessions and activities are held at Marriott DTC, 4900 Syracuse St., Denver, CO 80237.

Download PDF Schedule

 

Monday, April 23, 2018

1:00 pm – 9:00 pm Registration

2:00 pm – 5:00 pm Pre-conference Workshop: Intro to Govt Social Media (Purchase this $75 add-on during registration)

7:00 pm – 9:00 pm Welcome Reception (Marriott DTC Ground floor Atrium)

Tuesday, April 24, 2018

7:00 am – 5:30 pm Registration

7:00 am – 8:00 am Continental Breakfast

8:00 am – 9:30 am Opening Keynotes: Twitter & Hootsuite

9:00 am – 5:00 pm Expo Open

9:45 am – 10:45 am Breakouts (3 concurrent sessions):  

– “Steps for Developing a Social Media Plan”- Bryan Bullock, City of Boulder Comms, CO

– “Surviving Live Stream Catastrophes”- Tim Akimoff, Oregon Dept of Fish & Wildlife

– “Using Hootsuite to Maximize Your Social Investment in 60 Minutes” – Ben Cathers, Hootsuite

10:45 am – 11:00 am Networking Break, ‘Bling Your Bag’ Station

11:00 am – Noon Breakouts (3 concurrent sessions)

– “Analytics & Success Measurement for Social Media”- Renie Dugwyler, CO  Attorney General’s Office of Community Engagement

– “Snapchat: Get on Board & Learn Top Techniques” – Sofia Gross, Snap, Inc

– “Google Maps Hands-On”- Eli King, University of Washington & Alisha King, WA-Tech

12:15 pm – 1:30 pm Lunch, Sponsor Speed Dating & Raffles

1:45 pm – 2:45 pm Breakouts (3 concurrent sessions)

– “Timesaving Tools & Tricks for Social Media”- Nick Smith, City of Gaithersburg, MD

– “Set Up a Virtual Operations Support Team (VOST) to Help in Crises”- Mary Jo Flynn, Sacramento County OES, CA & Cheryl Bledsoe, Virtual Emergency Management Association

– “Hackers, and Russians, and Voters? Oh My!”- Alton Dillard, Denver Elections Division, CO

2:45 pm – 3:00 pm Networking Break

3:00 pm – 3:45 pm PowerTalk Table Discussions

3:45 pm – 5:00 pm Keynote Panel: Social Media Crisis Response

5:30 pm Restaurant Romp & Downtown Transportation

 

Wednesday, April 25, 2018

7:00 am – 5:30 pm Registration

7:00 am – 8:00 am Continental Breakfast

8:00 am – 9:15 am Keynote: Facebook Tools, Best Practices and Q&A

9:15 am – 5:00 pm Expo Open

9:30 am – 10:30 am Breakouts (3 concurrent sessions)

– “Vlogging Lessons Learned & Reaching Millennials”- Brittni Evans & Rihana Shah, City of Mesa AZ

– “Tips for Smartphone Video: Live & Produced”- Kerry Shearer, “The Livestream Expert”

– “Saving Public Officials from Themselves on Social Media (Archive Social)” – Anil Chawla, Archive Social & Amy Blalock, City of Durham, NC

10:30 am – 10:45 am Networking Break

10:45 am – 11:45 am Breakouts (3 concurrent sessions)

– “Social Media Policy Best Practices” – Kaitlin Keeler, Oakland County, MI

– “Avoiding Burnout with Social Media and Your Job” – Maria Hogg, Howard County Dept of Fire & Rescue Services, MD

Coordinating Hundreds of Profiles: A State Perspective”- Andrew Belanger, State of Michigan

Noon – 1:15 pm Lunch & Keynote: The Perfect Amount of Funny

1:30 pm – 2:30 pm Breakouts (3 concurrent sessions)

– “The Basics of Using Facebook Metrics” – Eva Guidarini, Facebook

– “Guide to Personal Branding”- Francie Palmer, City of Rancho Cucamonga, CA

– “Canva vs. Pixlr”- Laurie Stewart & Jennifer Shelton, City of Santa Clara, CA

2:30 pm – 2:45 pm Networking Break

2:45 pm – 4:00 pm Golden Post Award Ceremony

4:15 pm – 5:00 pm Keynote: Lessons Learned from Detroit’s Chief Storyteller

 

Thursday, April 26, 2018

7:00 am – 12:30 pm Registration

7:00 am – 8:00 am Continental Breakfast

8:00 am – 9:00 am Keynote: Conversation with the City of Houston on Hurricane Harvey

9:00 am – 11:45 am Expo Open

9:15 am – 10:15 am Breakouts (3 concurrent sessions)

– “Responding to Social Media Comments” – Alicia Trost, Bay Area Rapid Transit (BART), CA

– “Managing the Big Day on Social Media”- Kyle Veazey, City of Memphis, TN

– “Data Storytelling: Leverage Analysis to Inform Strategy and Boost Engagement (Sprout Social)” – Andrew Caravella, Sprout Social & Rachel Moore, Colorado Dept of Human Resources

10:15 am – 10:30 am Networking Break

10:30 am – 11:30 am Breakouts (3 concurrent sessions)

– PowerTalk Table Discussions

– “How to Tell Your Own Story with Social Media”- Dionne Waugh, Jefferson County Sheriff’s Office, CO & Katie Nelson, Mountain View PD, CA

– “How Many Social Profiles & When to Say Goodbye” – Warren Kagarise, King County, WA

11:45 am – 12:30 pm Closing Keynotes & Raffles

 

Sessions