Why You Can’t Afford NOT to Advertise on Social Media

Presenter

Jennifer Alvarez
Jennifer Alvarez

Digital Media and Marketing Officer
City of Gilbert, AZ

Session Description

Social media advertising is intimidating. The fear of public perception and budget limitations keep many agencies from pursuing social media advertising opportunities. Every agency does some sort of advertising whether for an upcoming event, program or service. Long gone are the days of community-wide mailers. Traditional forms of advertising are outdated and flat out expensive. From Facebook to Snapchat, find out how you can, and why you should, move your advertising budgets to social media.

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