Creating a Social Media Plan


Derek Belt
Derek Belt

Digital Media Manager
King County, WA

Session Description

For social media to be successful, and for the time you spend with these tools to be considered valuable, it needs to be baked into your agency’s original communications plan. Learn how King County uses ‘action planning’ to develop strong, sustainable and measurable social media goals. Then follow a ‘cookbook’ with the ingredients you need to measure your social media activities.

View the event agenda.