There are ten (10) award categories for the 2020 competition. You may only submit one entry per category, and you may only submit up to 3 entries overall in this award competition. Submitting the same entry under multiple categories will NOT increase your chances of winning. A good strategy is to customize a solid entry to be an excellent match for a particular category.
Are you eligible to enter? Read the official Rules and Eligibility to see what agencies are eligible to enter.
1. Best Facebook Presence
This category recognizes a government Facebook presence that rises above the noise and creatively uses the platform and its many tools to successfully engage with the public.
2. Best Twitter Presence
This category recognizes a government Twitter presence that successfully makes an impact with the public, earns meaningful interaction and achieves significant results.
3. Best Instagram Presence
This category recognizes a government Instagram presence that builds strong community with followers with creative visual storytelling.
4. Best LinkedIn Presence
This category recognizes a government agency that uses LinkedIn to share compelling narratives about work culture, reach new audiences and earn powerful results in social recruitment.
5. Best Nextdoor Presence
This category recognizes a government agency that embodies what it means to be a good neighbor by using Nextdoor to show heart, emphasize community and make an impact.
6. Best Podcast
This category honors a government agency’s efforts in producing an exceptional Podcast that connects with outsiders through storytelling and compelling conversation.
7. Best Use of Live Video
This category recognizes a government agency’s successful use of Live Video on a social media platform to powerfully engage their audience, tell an important story and elevate their social media strategy.
8. Best Use of Video
This category honors a government agency for outstanding use of Video – whether highly produced or edited on a cell phone – to capture the public’s attention and create a meaningful impression.
9. Best Social Media Customer Service
This category honors a government agency for consistently outstanding work in Customer Service on social media, centered on problem-solving, transparency, candor, and delivering a positive experience by showing they truly care.
10. Best Use of Social Media in an Emergency
This category honors a government agency for their exceptional use of social media during an emergency, demonstrating solid social media crisis strategy in effectively reaching the public in the time where it matters most.